It’s no secret that the Chinese region of Macau is renowned as the largest -and certainly most profitable- gambling mecca anywhere in the world. Lying just to the west of Hong Kong, the former Portuguese colony boasts more square feet of gaming space than even world-renowned casino hotspots like Las Vegas, making up an industry which contributes a major portion of the region’s gross economy.
Yet whilst the aforementioned ‘Vegas may be readily accessible to most foreigners with a decent budget, Macau’s casinos remain the reserve of the seriously wealthy. Not that So it perhaps comes as little surprise to learn that William Hill Macau, -an online gaming platform which attempts to replicate an authentic Asian experience live on the web- has already proven popular with those gamers on a more modest budget.
Traditional Asian and Western Games
Taking their cues from Macau’s 4,000+ gaming tables, the new platform combines traditional Chinese games like Pai Gow and Sic Bo with Macau-themed spin-offs on classics familiar to westerners such as Roulette and Blackjack.
Elsewhere, progressive slot games -ever a staple of any successful online gaming site- are in abundance. Naturally, each one comes with a typically oriental flavour. Thai Princess, Big Red Lantern and 5 Treasures, along with a slew of ‘dragon’ themed games (50 Dragons, Dragon Emperor, Eternal Dragon) are among some of the highlights of the Macau site’s slot game collection, where maximum payouts range from around £37 up to well over £1.5 million.
Drawing on Experience
The site, a spin off from the already successful Las Vegas styled William Hill online Casino, is still in its early days, but is already attracting customers by drawing on the experience of their ever-expanding portfolio of themed gaming sites and pulling their biggest hits together with the unique Asian style to attract both existing customers and new sign-ups.
Along with the aforementioned Vegas casino, perhaps the company’s biggest success to date has been their live casino portal, taking advantage of video streaming technology to create real-time interaction between in-studio dealers and gamers.
Hoping to replicate that success, the brand’s latest offering also features Macau Live Roulette, an ongoing, high definition game with table limits between £1-500,000.
Still in its infancy, it’s not yet possible to tell whether William Hill Macau will be just as much a hit with fans as the live casino, their Las Vegas themed site, or even their little-mentioned virtual world gaming platform, yet the company reports that early signs are looking positive, making the new site an attractive alternative for those unable to fly out to the largest gambling centre in the world.